October 17, 2019 (Thursday)
09:00 – 10:00 Registration of participants
10:15 – 10:45 Opening ceremony
10:45 – 12:00 Plenary session
12:00 – 13:30 Lunch
13:30 – 16:00 Paper presentation in section
Plenary session: Current Challenges in the Field of Business Management and Marketing
13:30 – 13:40
The new customer path in the digital economy
Katarina Chomová
13:40 – 13:50
Partial research results of economic efficiency of electromobility in logistics
Peter Drábik, Róbert Rehák
13:50 – 14:00
Health and health literacy
Mária Dzurová - Dana Knošková
14:00 – 14:10
Perception of Fast Fashion and Sustainable Fashion
Petra Garasová – Ľubica Knošková
14:10 – 14:20
Forming desired behaviour by using social marketing
Eva Hanuláková – Ferdinand Daňo – Dagmar Klepochová
14:20 – 14:30
The online business impress young
Jamal Hasan – Saad Hasan
14:30 – 14:40
Knowledge management implementation at Higher Education Institutions in Slovakia
Ivan Hlavatý – Peter Filo
14:40 – 14:50
A Contractual Penalty as a mean of securing the Obligations of private Law
Dušan Holub
14:50 – 15:00
Antecedents and Consequents of Attitudes toward the Use of Non-Plastic Shopping Bags
Husna Leila Yusran - AsepHermawan-Iwan Ekawanto
15:00 – 15:10
Slow food and Culinary Heritage as European activities to promote traditional and regional foods and dishes
Malgorzata A. Jarossová
15:10 – 15:20
Organic foods in European Union: The brief case of organic farming, consumption, distribution and import of organic foods
Malgorzata A. Jarossová
15:20 – 15:30
Improving Product Quality Through Integration of Management Systems
Marta Karkalíková – Alica Lacková
15:30 – 15:40
Spatial data of geographic information system – a localization tool of retail units and understanding of new tendencies in consumersʼ demand
Pavol Kita – Patricia Kollár – Jan Strelinger – Jaroslav Kita
15:40 – 15:50
Health awareness in Consumer Behaviour of Chosen Generations
Dagmar Klepochová – Marína Korčoková – Miroslava Loydlová
15:50 – 16:00
Consumer Attitudes to Fashion and to Sustainability
Ľubica Knošková – Ivan Hlavatý – Sandra Petrovičová
Plenary session: Knowledge and Trends in the Field of International Business
13:30 – 13:40
Is the current foreign trade policy of the USA a threat or an opportunity for the export of the European Union?
Peter Baláž - Stanislav Zábojník - Zuzana Borovská
13:40 – 13:50
Integration Processes in the Asia-Pacific Region
Kristína Drieniková – Zuzana Kittová
13:50 – 14:00
Strategic policy decisions to improve competitiveness of countriesby development of artificial intelligence
Tatiana Hlušková
14:00 – 14:10
The Support of Small and Medium-sized Enterprises in Foreign Trade of Slovakia
Elena Kašťáková – Natália Barinková
14:10 – 14:20
Comparing opinions and values between Arabic and Slovak cultures
Ľubica Knošková – Dana Vokounová
14:20 – 14:30
Challenges of future trade relations between the EU and UK after brexit
Andrea Krajčíková
14:30 – 14:40
Containerization in the Freight Transport and the Logistics as a Phenomenon of the Impact on the Transaction Costs Dynamics in Export Price
Marek Minárik
14:40 – 14:50
Wealth versus debt in V4 countries
Ľuboš Pavelka – Rastislav Martiška
14:50 – 15:00
Evaluation of the Impact of the Free Trade Agreement between the EU and the Republic of Korea and its Impact on Foreign Trade of the Slovak Republic
Viera Ružeková– Simona Krivosudská
15:00 – 15:10
Corruption perception and Hofstede’s cultural dimensions
Dušan Steinhauser
15:10 – 15:20
International Insolvency Proceedings
Mária Veterníková – Ildikó Némethová
15:20 – 15:30
Environmental Economics - Solutions for Plastic Waste Recycling
Otília Zorkóciová - Hana Palušková
15:30 – 15:40
Foreign-trade relations of the Slovak Republic with Western Balkans
Ľubica Zubaľová – Kristína Drieniková
Plenary session: Current Trends in Toursim
13:30 – 13:40
Airbnb platform as a part of the shared economy of the Slovak Republic
Dana Benešová – Mária Riapošová
13:40 – 13:50
Basic Attention Token and its use in digital marketing
Peter Červenka – Lujza Jurkovičová
13:50 – 14:00
Customs and Traditions as Part of the Tourism Product
Miroslava Čukanová – Paulína Krnáčová – Ladislav Bažó
14:00 – 14:10
Tourism and Acculturation: A Study of Slovakia
Iveta Fodranová
14:10 – 14:20
Measuring the Concentration of the Tourism Sector in the Region of Upper Považie
Jozef Gáll
14:20 – 14:30
The possibilities of the interpretation of European traditions in tourism
Juraj Litomerický – Roman Staňo
14:30 – 14:40
Slovakian legal regulation of recreational vouchers
Hana Magurová – Andrea Slezáková
14:40 – 14:50
Employment Generated by Domestic Part of Internal Tourism Consumption
Anna Michálková – Martina Naňáková
14:50 – 15:00
Key changes in charter air transport on Slovak market
Ľudmila Novacká – Alexander Frasch
15:00 – 15:10
Artificial intelligence and its use in communication in tourism facilities
Ingrid Potisková
15:10 – 15:20
Current Challenges in the Field of Education of Future Business Managers
Anna Veszprémi Sirotková – Veronika Nekolová
19:00
Social evening
October 18, 2019 (Friday)
07:30 – 10:00
Breakfast
10:00 – 12:30
Paper presentation in sections
Plenary session: Current Challenges in the Field of Business Management and Marketing
10:00 – 10:10
Design License Agreement
Marián Kropaj
10:10 – 10:20
Favourable business environment as a factor of business development
Monika Krošláková– Viera Kubičková– Naděžda Petrů
10:20 – 10:30
Environmental and Economic Aspects of Food Waste
Alica Lacková – Marta Karkalíková
10:30 – 10:40
Health conscious food consumption behavior in seniors´ segment
Dagmar Lesáková
10:40 – 10:50
Current trends and development tendencies of commerce
Monika Matušovičová
10:50 – 11:00
Could We Be Closer to Sustainable Marketing Through the Circular Economy?
Oreský Milan
11:00 – 11:10
How to build the confidence into brand in 21st century
Jozef Orgonáš – Barbora Paholková – Zuzana Francová et al.
11:10 – 11:20
Positive and Negative Aspects of Work in Knowledge Intensive Business Services
Ing. Miroslava Prváková
11:20 – 11:30
The importance of the choice of the suitable music production for the retail and service facilities
Roman Staňo – Juraj Litomerický
11:30 – 11:40
Use of National Design Award in Marketing Communication
Rastislav Strhan
11:40 – 11:50
One-euro limited liability companies in the Slovak Commercial Code
Lenka Vačoková
11:50 – 12:00
Improving the Business Management Process with Economic Tools
Helena Strážovská – Anna Veszprémi Sirotková
12:00 – 12:10
Generational Differences in Healthy Lifestyle in Slovakia
Dana Vokounová
12:10 – 12:20
Legal Regulation of Cross-Selling of Financial and Non-Financial Products
Martin Winkler
12:20 – 12:30
The Impact of Influencer Marketing on Consumer Behaviour
Štefan Žák – Mária Hasprová